🚫 Clickbait and unacceptable advertising tactics Clickbait is forbidden in Telegram, as well as any methods of additional influence on the user's desire to take an action. Avoid anything that unnecessarily draws attention to itself: writing words and sentences in capital letters, unjustified and excessive bold and italics (we are talking about unjustified formatting, headlines in a post can be highlighted), too many emoji.

🚫 Posts contain information about prohibited goods and services or inappropriate content. For more information, see «Business, Products, Services» and «Content».

Business, Goods & Services

Content (in Telegram-channel, posts, adverts and other placements)

Telegram-channel

Channel posts

Bot

Texts of adverts

Button (link) in the advert

Budget and CPM

Targeting settings

Ad rejected

Examples of creatives for different industries